Jostens Yearbook
School Year 2027
Jostens Yearbook is a one-stop platform that helps schools plan, design, and produce their yearbooks - transforming memories into a lasting tradition that spans generations. Yearbooks serve as time capsules, capturing the moments, relationships, and milestones that define each school year.
During my time at Jostens, I focused on the Yearbook division, contributing to a wide range of B2B and B2C initiatives. My work spanned from developing marketing materials to collaborating on campaign visual identities, all aimed at creating meaningful connections with both students and educators. Through this work, I helped shape experiences that balanced creativity, storytelling, and usability.
Role
Visual Identity, Web Design, Printed Collateral,
Social, Email Marketing
Art Director
Claire Bedore
Creative Director
Amy Hardy
School Year 2027 Marketing Materials